We understand design

Designing is creating a meaningful and binding dialog between people and experiences. It is giving shape to the desired reality from the perspective of an innovative, sustainable and systemic solution. At Yuken we are focused in solving complex problems using effectively user-centered processes –considering the satisfaction of needs of the participants involved– whose implementation generates a positive local and global impact. Our favorite verbs are: investigation, experimentation and action.

Permanent innovation
We are constantly looking for new ways to solve, always considering the user as the main focus of the development and the system of actors as the main area of implementation for the experience

Professional excellence
We generate effective solutions from rigorous and agile processes, systematically applied methodologies, constant collaboration and co-creation with the participants involved in the challenge that we develop.

Charming with the simplicity of forms
“Less is more”, is a concept that identifies us and that translates as the efficient and creative formal resolution of the experiences that we develop.

Constant management of our own projects
We believe that self-management is critical in every creative laboratory. Using deep investigation of the needs of diverse users, our solutions strive to generate impactful innovation and opportunities where design can be in charge of a niche that has still not been solved.

EXPERIENCES
We develop, manage and implement comprehensive experiences for organizations, their brands and their communication and promotion strategic objectives. We are focused on the generation of experiences that embrace and transform the user, mobilizing the integration of contents and promoting meaningful experiences.

INTERACTIVE
We develop interactive platforms whose UX and UI (functionality and interface) is centered towards a flexible, responsive and effective user experience. Furthermore, we specialize in designing digital and concrete educational platforms built to promote meaningful learning in adults and children, applicable in several different contexts.

SOLUTIONS
By means of careful investigation and observation of the final user and his diverse contexts, we develop custom tools to promote an effective learning environment inside organizations. Our knowledge allows us to develop solutions for users in the early childhood, school years, undergraduate and postgraduate.

INFORMATION DESIGN
We design effective and intuitive formats and interfaces that promote meaningful integration of complex content that guarantee a good educational performance from the user.

EDITORIAL
What we say and how we say it makes the difference. We work as interpreters, from conceptualization of the message to communicate until the final format delivered to the user, either in print or digital. From Dis&play Ediciones we develop unprecedented/original editorial projects that promote initiatives with sense and meaningful topics. We are motivated by the promotion of readings that raise questions and dialog spaces among children and adults.

BRANDING
We create corporate identities that are memorable, flexible, timeless and valuable, based on the guidelines of coherence, consistency, efficacy and evocation.

Some of the projects that we have developed:
  • System of material (concrete and digital format) on pediatrics for Las Condes Clinic.
  • Platform for the democratization of the innovation process (defi)2.
  • Integrated project for the educational communication of flora and fauna of Lo Barnechea for Angloamerican.
  • Fibralab educational experience, for CMPC.
  • Accompanying you to discover: System of materials focused on the promotion of healthy development in early childhood for Chile Crece Contigo (Ministry of Social Development, Chile).
  • Design and creation of educational material for the early childhood for the Gabriela Mistral Museum of Education.
  • Publication for organizations such as CEPAL, Integra, WCS, Teletón, FCMPC, among others.
  • Our own publications: La Fabulosa historia de…, Oruam, el pequeño mago, among others.
  • Book and collections design for Editorial Alfaguara.